Benefits such as low power consumption and enhanced performance are expected to drive e-paper display market growth over the next six years. Technological advancements, matured display technologies and growing environmental awareness have favorably impacted the e-paper display market. Developments in manufacturing technologies have led to an electronic paper portfolio that includes flexible, colored, high resolution and large format displays. All the aforementioned features enable product development for different market applications such as smart cards, e-readers, electronic tags, advertising billboards, phone button display, etc.
Use of e-paper displays across an array of applications including e-books, portable signs, digital displays and e-newspapers is also expected to drive the market growth substantially. Manufacturers aim to expand the application area for this technology by finding ways of manufacturing advanced and low cost e-paper display. E-papers are highly flexible and exhibit a wide viewing angle, which is also expected to positively impact market growth. Increasing internet usage along with growing demand for tablets and smartphones is expected to drive demand over the forecast period. Low switching speed and electrochemical complexity may pose a challenge to the e-paper display market. High manufacturing cost may also hinder market growth. However, the potential to explore untapped markets and rise in investment are expected to provide avenues for market growth.
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Key market participants include LG Display, Hanvon Technology Co., Ltd, Delta Electronics Inc., NEC LCD Technologies Ltd, E Ink Holdings Inc., Sony Corporation and Qualcomm MEMS Technologies Inc. Manufacturers emphasize on new e-paper display modules in order to meet customer requirements and expand into new market applications. Furthermore, major market players such as E Ink focus on strengthening international co-operation in manufacturing, technology and resources so as to develop new low-power and low-cost display technologies and lay a basis for sustainable development.